Category Archives: Design Trends

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construction company

The Benefits of Having a High Performing Construction Company Website

When it comes to creating or redesigning a construction company website, there are many important factors to consider. Your website is often the first impression potential customers and clients will have of your business. When it comes to websites, there is always room for improvement. It’s important to make sure your website design is attractive […]

website redesign

How to Select Your Website Redesign Provider

If you are looking to take your website to the next level, then you might be considering getting it redesigned. There are many reasons that a company would want to redesign their website, including updating outdated message or changing the design of the site altogether. Whatever your reason for wanting a website redesign, here is […]


The Power of Cross-Industry Research to Inspire Your Website

For many of us who launch our own small businesses, we start with what we know. We may have been in our industry for years and we pick up on what we deem to be best practice. We model our businesses on those ideas. We may identify something in our industry that we thought could […]

reverse engineering

Secrets to Website Reverse Engineering

Whether you’ve just started a business or you are looking for ways to widen your reach, building a well-designed website is the ticket to success. The proper element and placements can make all the difference when it comes to website traffic and conversion. Building a website can be a lot of work. There are so […]

planning meeting

Planning strategies for your website redesign

I recently released our latest e-book “Small Tweaks, Big Impact Websites” and I’ve been encouraged by the feedback being received. It’s been interesting to see how small-business owners have looked at the strategies that’s outlined in the e-book and adapted them to suit their needs. For many it’s been a key first step in planning […]

Minimalist design

The Benefits of a One-Page Website

One-page websites are making a comeback. It might have something to do with our diminishing attention spans. Or maybe it’s being driven by mobile-first design. Either way, one-page websites can be a great way to engage customers if you don’t already have a website or your current website isn’t helping you grow your business. Compared […]

Torquay beach

How to Optimise Your Website for 2021

Are you planning to take your business to the next level in 2021? Maybe 2020 has been brutal on your business and you’re looking to relaunch and get it back on track. This time of year, tends to be a busy time for me, preparing proposals for clients who plan to kick off new marketing […]

stained glass

How to Tweak a Website to Improve Your Conversions

I was having a chat to a local business owner from Torquay last week and he mentioned that he’s done reasonably well online through social media but he felt his website is letting him down. He was getting plenty of business through his social media presence due to his reputation in his industry but he […]

image design

How Your Website Visuals Can Generate More Leads

2020 has been a busy year for us as more businesses have invested more heavily in the digital marketing world. We are well-acquainted with the ever-present reality that even the smallest of details can make or break a website. Since I’m in the game, day in, day out, I don’t tend to notice the shift […]


3 Keys to Increasing Traffic to Your Website

Many business owners understand the power of pay-per-click (PPC) campaigns and content marketing to boost traffic to their websites. The more eye-balls on your website, the better right? Yes… kinda… PPC and content marketing can be effective strategies to attract visitors to your website. The problem is they won’t produce a good return on investment […]